Hershey Industry Performance Analysis (HIPA) Report
Take the 2020 HIPA Survey now!
The Hershey Company and the Convenience Distribution Association (CDA) continue to deliver the most comprehensive financial benchmarking report in the convenience distribution industry. Due to The Hershey Company's support, the detailed benchmarking information in the HIPA Report is free of charge for CDA distributor members - a tremendous value!
In return for participation, survey participants receive:
• HIPA Report – a financial and operating profile of the industry. Only survey participants receive the HIPA Report.
• Profit Improvement Profile – a confidential, individualized report sent directly to survey participants comparing their firm with similar participating firms
• Profit Dashboard – an interactive tool to assist in financial planning and firm comparison. This report provides vital information directly comparing your company with your competition.
The deadline to participate has been extended to June 1, 2020. Questions? Contact Kimberly Kissel (firstname.lastname@example.org) or Benchmarking Analytics (email@example.com).
Have feedback to share on the HIPA Report or the HIPA questionnaire? We encourage you to share your thoughts. Please reach out to Kimberly Kissel.