In these unprecedented times, you may be wondering if you really need to benchmark this year. The answer is yes, you need to participate in the annual HIPA Survey! The 2020 HIPA Report will provide benchmarking data CDA distributor members need to make important decisions in the coming months. Complete the survey by June 1 to gain access to this data, available only to those who participate in the survey.
Financial benchmarking equips business owners with the tools to make sense of the current environment and addresses critical business questions with unprecedented ease, speed and accuracy. Check out this article from Benchmarking Analytics on the value of benchmarking in this increasingly complex world. Benchmarking Analytics is working with CDA on the 2020 HIPA Report. Contact Kimberly Kissel or Benchmarking Analytics if you have questions about this annual report.
The Convenience Distribution Association (CDA) is the trade organization working on behalf of convenience products distributors in the United States. Its distributor members represent more than $102 billion in U.S convenience product sales, serving a wide variety of small retail formats. Associate members include leading convenience product manufacturers, brokers, retailers, suppliers and others allied to the industry.