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Ferrero Completes Acquisition of WK Kellogg Co

The Ferrero Group has announced the completion of its acquisition of WK Kellogg Co, previously announced on July 10, 2025. The acquisition supports Ferrero’s plan for strategic growth in North America and expands the company’s reach across more consumption occasions with brands beloved by consumers. Read more here.

Ferrero and WK Kellogg Co Logos

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The Convenience Distribution Association (CDA) is the trade organization working on behalf of convenience products distributors in the United States. Its distributor members represent more than $102 billion in U.S convenience product sales, serving a wide variety of small retail formats. Associate members include leading convenience product manufacturers, brokers, retailers, suppliers and others allied to the industry.

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