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Kellogg's Frosted Flakes Brings Tony the Tiger to Twitch

Kellogg’s teamed up with Twitch’s in-house Brand Partnership Studio on livestreamed event “Tony the Tiger’s Gr-r-reat Cereal Bowl of Gr-r-reatness,” which will take place tomorrow, Friday, Aug. 19, from 5 p.m. to 7 p.m. ET. The mascot will show off his custom Kellogg’s Frosted Flakes gaming rig, complete with a milk-coolant PC to keep everything running smoothly. For details on this event, read more here.



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The Convenience Distribution Association (CDA) is the trade organization working on behalf of convenience products distributors in the United States. Its distributor members represent more than $102 billion in U.S convenience product sales, serving a wide variety of small retail formats. Associate members include leading convenience product manufacturers, brokers, retailers, suppliers and others allied to the industry.

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